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Using Hitwise Data to Relaunch Your Website

Hitwise
By : Hitwise
INFORMATION
Published : Mar 15, 2008
Length : 15
Type : White Paper
 
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Overview :

In this white paper, learn how you can leverage unique Hitwise online competitive intelligence data for a successful website relaunch.

The white paper focuses on three phases of the relaunch:

  • Content Research: Identify best practices among your immediate competitors and among the leaders in your industry for engaging customers and maximizing sales. Determine which content is most appealing to customers in your online industry.
  • Marketing: Conduct competitive analysis to optimize the relaunch through search engine optimization, search engine marketing, affiliate marketing and by identifying relevant advertising opportunities to attract your desired audience.
  • Reporting: Measure the success of your website relaunch and identify opportunities for future incremental improvements.
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Competitive Analysis , Search Engine Optimization , Website Development
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